Nintendo Switch 2 Could Be Gaining Momentum in the US Market

Great news for gamers: the Nintendo Switch 2 might have a better chance of keeping its price stable in the US after recent tariff adjustments. President Trump has announced a 90-day delay on his reciprocal tariff plan, allowing Nintendo to import the highly anticipated Switch 2 units at significantly lower tariffs. This reprieve could potentially mean that Nintendo won’t need to pass extra costs onto consumers, easing the financial burden for buyers. The ongoing tariff disputes in the US have caused concern among consumers eager for the new console.

Previously, Nintendo had to halt pre-orders for the Switch 2 in the US due to high import tariffs instigated by the Trump administration. However, with the latest developments, both Nintendo and fans can feel optimistic about the product’s availability. Currently, around a third of Switch 2 units are assembled in Vietnam. If the new tariff policy had been enacted, these units would have faced a staggering 46% tariff.

Thanks to the delay, Vietnam and several other countries, excluding China, will only incur the existing 10% import tariff. This allows Nintendo to ship units to the US with less pressure on their costs, increasing the likelihood that the retail price will stay around $450. Analyst Robin Zhu from Bernstein pointed out that if tariffs remain at 10%, Nintendo might maintain the current pricing and absorb the margin hit. In contrast, the potential jump to a 46% tariff would have likely pushed retail prices up by $50 to $100.

With the 90-day grace period, Nintendo has the opportunity to increase its inventory in the US, reducing concerns about availability when the Switch 2 launches.

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